Adaptation 2021

A Free Webinar Series To Help You Market Your Nonprofit Effectively

A strong nonprofit sector is the key to a thriving society.

Through outreach programs and campaigns, nonprofit professionals help strengthen communities and develop systems that empower individuals to lead better lives. As the world reshapes, after a trying year, Keela is committed to helping you access, retain and engage donors and resources that’ll contribute to your growth and recovery efforts. 

In the 2021 Adaptation Webinar Series, nonprofit experts will lead conversations on how to refine your organization’s marketing, communications, and digital strategies so you can be more efficient with your work and ultimately help rebuild your communities. 

Over four sessions, spread across the month of May, we’re sharing free capacity-building tips and resources so you can experience sustained growth over the next year.

Our Presenters

May 6, 2021 • 10:00 AM PST

Ross Kimbarovsky

Founder of Crowdspring

How to Make Your Nonprofit Website Convert Better and Work Smarter

This webinar will explore how you can improve your conversion rates for donations and volunteers by optimizing your nonprofit’s landing pages and website.

May 18, 2021 • 10:00 AM PST

Nathan Hill

Marketing Director, NextAfter

Email Subject Lines: 5 Mental Levers to Get More Opens and Donations

In this fast-paced session, packed with case studies, you’ll learn 5 proven mental levers that you can easily implement in your subject lines to increase opens and donations.

May 20, 2021 • 10:00 AM PST

Sarah Olivieri

Founder of PivotGround

Streamline Your Communication Strategy

In this session, Sarah Olivieri, MPS is going to show you what a leveraged communications strategy looks like and how to write up a strategy that actually produces better plans.

May 27, 2021 • 10:00 AM PST

Maggie Dubyk

Chair of the Board, CEED

How to Develop Your Nonprofit’s Impact Measurement Strategy

Maggie Dubyk will discuss how your organization can develop a theory of change in order to help your organization define your intended impact, outcomes, and outputs.