The Keela Story

Keela was born from a simple realization: nonprofits deserve better tools so their resources go further, not toward duplicated efforts and manual work.
After years of research and direct conversations with nonprofit teams, Keela launched in 2015 as a donor management platform purpose-built for the nonprofit sector, combining contact management, AI-powered donor insights, and native email marketing to help organizations understand their supporters and engage with confidence.
As part of Velora, an integrated nonprofit operations suite, Keela joins Raisely for fundraising and Aplos for fund accounting to give nonprofits a complete, connected toolkit for managing donors, finances, and fundraising.
WHY KEELA
WORK WITH US
2013

Year Founded

2B+

Dollars Raised via Keela

98%

Customer
Satisfaction Rating

Empowering Positive Change

What We Do

Keela is a donor management platform that helps nonprofits build stronger supporter relationships through data-driven insights and personalized outreach. We combine contact management, AI-powered donor intelligence, and native email marketing to help you understand your supporters, segment strategically, and engage with confidence.

EXPLORE FEATURES
 

Who We Help

From nonprofits advocating for civil rights and social justice to organizations focusing on tackling mental health issues and childhood hunger, Keela supports thousands of nonprofits and charities worldwide with the tools they need to work efficiently and further their mission.

READ SUCCESS STORIES

Our Core Values

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Own the Mission

We own the mission, fully owning our work, its impact, and our growth. Integrity drives us to advocate, act, and be accountable to the communities we serve.

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The Human Pulse

Every solution we build, every system we touch, is measured by its real impact on people.

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Momentum is Magic

Momentum isn’t just how we move - it’s who we are. We’re wired to act fast, think clearly, and build with conviction, because when we’re aligned on where we’re going, there’s nothing that can slow us down.

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Lift As We Climb

We commit to a collective climb. Our growth directly translates to lifting up our teammates and amplifying our customers' impact, ensuring every step forward creates shared success. 

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Wired to Wonder

We love to nerd out. We ask why, challenge assumptions, and are always learning—about our craft, our customers, and ourselves. We dream big, letting our curiosity lead us to innovative solutions and ambitious possibilities.

shield icon

Own the Mission

We own the mission, fully owning our work, its impact, and our growth. Integrity drives us to advocate, act, and be accountable to the communities we serve.

hand holding heart icon

The Human Pulse

Every solution we build, every system we touch, is measured by its real impact on people.

lightning bolt icon

Momentum is Magic

Momentum isn’t just how we move - it’s who we are. We’re wired to act fast, think clearly, and build with conviction, because when we’re aligned on where we’re going, there’s nothing that can slow us down.

chart icon

Lift As We Climb

We commit to a collective climb. Our growth directly translates to lifting up our teammates and amplifying our customers' impact, ensuring every step forward creates shared success. 

star icon

Wired to Wonder

We love to nerd out. We ask why, challenge assumptions, and are always learning—about our craft, our customers, and ourselves. We dream big, letting our curiosity lead us to innovative solutions and ambitious possibilities.

Nejeed Kassam
Founder of Keela

"As a company, we don’t just make software. We believe in positively impacting the world. The values of socialand environmental responsibility are central to ourphilosophy and inform everything we do at Keela."

We’re a Certified B Corp.

Since 2016, Keela has been held to a higher standard. We balance purpose and profit by considering the impact of our decisions on our staff, customers, and community. Our Impact assessment ensures we meet the highest standards of transparency, accountability, and social and environmental performance.

We’re Inclusive, Equitable & Diverse

Our team currently hails from 17 countries and countless walks of life. We drink coffee, Chai, and Chapman.

We’re Women-Led, with 57% of Keela’s leadership team identifying as women.

EXPLORE CURRENT OPENINGS

Committed to Doing Good?

JOIN THE KEELA FAMILY
EXPLORE KEELA'S PLANS

Excellence in Donor Management Software

See What Other Fundraisers are Saying About Keela!

Andrea K
Senior Director Of Development
PALS Autism Society
5 stars

“As a nonprofit, we are very happy we switched to this dynamic CRM. The software has made it easier for us to run multiple fundraising campaigns at once, and more importantly, it is easier for our donors to donate!”

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Coral B
5 stars

“I've used most of the big players on the donor CRM market, and none offer the level of functionality, ease of use, or customer support that Keela does. Keela checks all of our boxes; no complaints here!”

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Annastasia F.
Managing Director in Canada
5 stars

“We love how easy it is for people to learn the system. New staff are up and running on it effortlessly. The customer service is also stellar. The team really listens to our needs and helps us find solutions.”

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Tina C
Director of Development and Communications
Hospital & Health Care
5 stars

“Keela is a wonderful system and is extremely user-friendly. The data export and migration process was relatively straightforward and the platform is easy to use for those who are less tech-savvy.”

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Emmaus H.
Executive Director
5 stars

“[Keela] Changed the way our Nonprofit operates. I appreciate that I can collect volunteer and donor information, send eblasts, and collect and track fundraising.”

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Dale B
5 stars

"Keela has achieved all the goals we had for a Donor/Contact Management System. Keela is easy to use, has most of the features we need, and the support team has been great.”

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Steve D
5 stars

"We researched A LOT before purchasing and we're glad we did. The customer support is the best you can get. It is amazing. I also like that the various tools are well thought out and have a relatively easy user interface.”

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Our Origin Story

Keela's journey is deeply rooted in my family's history of resilience and community support. Growing up with hardworking immigrant parents in Vancouver, I learned the value of a diverse and caring society.

My family's multi-generational migrations across continents, driven by survival, molded our identity. From India to Tanzania and then to England, we faced adversity but found strength in communal bonds.

Canada became our home, where my parents imparted the importance of giving back. This ethos led me to the nonprofit sector. Through fundraising, volunteering, and leadership roles, I recognized nonprofits vital role in shaping communities.

Keela's inception arose from a passion to empower nonprofits. Fueled by my studies, experiences, and a belief in technology s potential, we harnessed AI to create cutting-edge fundraising tools. Our mission is to bolster nonprofits, regardless of size, and foster inclusivity.

Our name, inspired by kila, Swahili for every or all, signifies our commitment to support every nonprofit and professional. Just as my family's journey taught resilience, Keela strives to empower positive change for generations to come.

Nejeed Kassam
Founder of Keela

The People Who Make Keela Possible

A group of Hustlers, Creators, Empathetic and Mettlesome individuals out to change the world. We are on a mission to empower nonprofits to take the next step with smart tools and guided decision-making

Maggie is a passionate humanitarian and social impact leader with over a decade of experience in the nonprofit sector. She has dedicated her career to working on diverse causes such as women's empowerment, refugee support, youth education, economic development, and cultural inclusivity in various global contexts. Maggie's passion and expertise lies in leveraging data and technology to revolutionize the sector. As a leader and pioneer in the tech for good space, Maggie inspires others with her creative and visionary approach to solving complex problems. She is driven by a deep sense of love and respect for the community, and approaches her work with a unique perspective that draws upon her blend of lived and learned experiences.
Maggie Dubyk
VP of Strategy and Operations
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Susannah is passionate about product and software development, and loves coordinating delivery across a range of initiatives and teams. She is a certified scrum product owner, detail oriented, and finds great satisfaction in creating a supportive and collaborative environment for her team to succeed. Originally from the UK, Susannah now lives in Vancouver, she loves to paint and enjoys exploring BC with her family.
Susannah White
Director of Engineering and Product
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Lee enjoys working with a wide variety of technologies, from machine learning, to backend, and occasionally front-end development. When he’s not coding he’s either working on his short game or playing hockey.
Lee Sutton
Lead Solutions Architect
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Jason is passionate about merging his love of the charitable world with technology. Nothing brings him more joy that helping organizations scale through the effective use of technology. When he's not behind his desk you can find Jason in the mountains chest deep in powder, attempting to land a river monster or sleeping under the stars.
Jason Valagao
Senior Account Executive
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Oliver is an enthusiastic entrepreneur, deeply immersed in the fast-paced world of startups. Beyond business, Oliver is a culinary aficionado who relishes orchestrating multi course dinners for friends and family. His free time is consumed by his pursuit of the relentless quest to master golf to give his vocal cords a break from yelling FORE!
Oliver Snell
Account Executive
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During the winter months, I immerse myself in the exhilarating world of skiing, while summers find me gliding across the water on a paddleboard. I have a deep appreciation for both watching and actively participating in competitive sports. Growing up in the vibrant city of Vancouver, I've been privileged to witness a spectrum of socioeconomic disparities, from poverty to affluence. This has instilled in me a strong desire to contribute my efforts towards assisting those who are less fortunate.
Graeme Eeles
Sales Development Representative
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Stefania grew up in Caracas, Venezuela and that is where her love for non-profit organizations and her desire to help started. During her time at UBC, an undergraduate degree in Sociology drove her passion for customer support. You can find her skiing the local mountains in BC as that is her favorite thing to do in winter. Fun fact: Stefania’s favorite thing to do is to dip her fries in vanilla ice cream.
Stefania Bracho Liberatore
Customer Care Team Lead
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With a passion for learning, Josh sees every challenge as new opportunities to improve himself. When working through complex problems, he would get fully immersed in it and would often lose track of time. Outside of work, Josh enjoys spending time in the kitchen experimenting with new dishes to make and petting his super adorable cat, Sake.
Josh Cheng
Senior Professional Services Specialist
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Amanda is our first Keeler from Kelowna, BC! As most Kelownians do, she loves getting outdoors and exploring all that BC has to offer. She's an animal lover with no pets, so is frequently referred to as Auntie-Amanda with all of her pup-sitting gigs.  Amanda studied Psychology and is quite savvy with understanding people, and how they interact with the world around them. With a love of problem-solving, combined with a passion for social impact, she's a great candidate to be taking care of our amazing nonprofits!
Amanda Aubé
Product Manager
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Stasia has always been interested in doing meaningful work. She has more than 10 years of experience working with various Ukrainian NGOs and the marketing industry. She has an unconventional background with degrees in Computer Sciences and Health Care Management. Stasia is always eager to learn new things and help others. Outside of work, she can be found outdoors hiking, snowboarding, gardening, and spending time with her family, including a cat and a puppy.
Stasia Hural
Digital Marketing Lead
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Chelsea uses design as her creative outlet as well as an opportunity to share meaningful and impactful experiences with others. Through her work, she strives to bring a unique perspective to every new design challenge. Despite spending most of her time at the computer, Chelsea is also passionate about getting back to nature and can typically be found hiking or snowboarding within the beautiful BC mountains.
Chelsea Bush
Digital Designer
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Another Brit on Canadian soil, Natalie has over a decade of fundraising experience having worked for a number of charities, and a passion to help people and organizations engage in their greatness through incredible products. Outside of work Natalie enjoys surrounding herself with dogs, exploring the great outdoors that Canada has to offer and sipping on espresso martinis.
Natalie Sjosvard
Product Manager
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Made in South Korea and built in Canada, Allen is a creative from birth with a passion for arts. With a variety of hobbies, Allen is a master at spending time by himself. From photography, illustration, singing, finding new music, running, and more, he is a busy bee that loves inspiring and being inspired by those around him.
Allen Kang
Lead Product Designer
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"Just call me Steph", is likely the first thing she'll say when you meet her. Having moved to Toronto from her hometown in Vancouver to pursue a Bachelor of Arts at the University of Toronto, she now calls the "6ix" her home (much to her parent's dismay). When Steph is not meticulously organizing Keela's release plans, you'll usually find her in the kitchen, cooking up something delicious for her family and friends. Rumour has it that she wants to start a cooking account on Instagram... but let's just say she's been saying that for a while now.
Stephanie Choi
Senior Delivery  & Quality Manager
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Chris's professional philosophy can be summed up in 2 words: continual improvement. Every step towards the company vision is an opportunity inspect how we got there and adapt the process to reach even greater heights. With nearly a decade of experience helping non-profits achieve their fundraising goals, he always keeps the client in mind first. When he's not working he can be found cooking or taking on a home renovation project.
Christopher Knight
Senior Quality Engineer
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Jerry relocated from London to the beautiful Vancouver, predominantly to pursue the unparalleled beauty of BC mountains and also to live the snow sports dream. At the weekends you will either find Jerry hiking or camping, enjoying some live music or munching on some good food. Jerry holds a degree in Physics with Astrophysics from the University of Sussex and has a background in fintech as both a developer and support analyst. She has a strong passion for problem solving and is eager to help nonprofits in all technical capacities that she can!
Jerry Edwards
Technical Support Engineer
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As an aspiring Machine Learning Engineer, Mike is passionate about building impactful products that transform people’s lives. Mike’s experience as a Full Stack Developer provides him with a deep understanding of scalability, usability, and business values. At Keela, Mike utilizes his Machine Learning knowledge and software skills to implement innovative tools to empower organizations.
Mike Yuan
Head of Data and Intelligence
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Born and raised in Brazil, husband and father of 3 little angels, Marco loves challenges, teamwork and solving problems with best solutions and best practices. He likes to learn,  building new technologies and applications. In his free time, he plays with his kids and family and watches Korean series with his wife.
Marco Santos
Technical Lead, Keela Platform
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I was born in Brazil and have loved science and technology for the entirety of my life. With a background in Physics, I have always loved programming things to behave as I want them to, be it mechanical or electronic. I love coding for performance, and recently discovered I also love data processing and analytics.
André Tannús
Senior Full Stack Developer
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Passionate about science and technology during his 20-year career building custom software, GB understands how vital the human side of software development is, in making a great product while understanding users’ needs. In his free time, GB enjoys barbecuing with friends and family and playing tabletop RPG’s
Guilherme Bernardes Rodrigues
Full Stack Developer
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Born in Venezuela, with a Colombian father and Chilean son, and now living in Vancouver, BC. I have been into computers and hardware since my earliest memory, so much so that it led me to study Electronic Engineering. But life led me to love software development more. When I'm not programming, I'm thinking about what I could program for myself or I go for a walk with my dog and my son.
José Truyol
Site Reliability Engineer
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I was born in Venezuela and now living in Toronto. I programmed as a hobby before until I had the opportunity to change to IT Field and become a software developer. I like solving problems, challenges, and puzzles. In my free time, I play video games online with my friends or practice lettering.
Keiner Martínez
Intermediate Full Stack Developer
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Hi! I’m from Brazil and I have a big passion for technology and software development. In the winter, you’ll find me snowboarding, and year-round, I’m at the gym. When I’m not being active, I’m probably binge-watching anime or the latest TV show. I’m always studying new things and love sharing knowledge with others. I enjoy taking on new challenges, whether it’s in code or just trying something new.
Giovanny Massuia
Senior Full Stack Developer
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Canadian born, Australian raised. Isaac has always been passionate about software and helping people. Having worked in the games industry for over a decade on such titles as: Fifa, Tomb Raider Reloaded, Oregon Trail and more in a variety of roles, Isaac is excited to bring their passion and expertise to help non profit organizations achieve their goals with Keela. Outside of work Isaac enjoys playing board games, disk golf and riding their motorbike whenever they can.
Isaac Balogh
Intermediate Quality Engineer
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I am a full-stack engineer passionate about developing and implementing scalable systems. I have designed and built services, collaborating closely with cross-functional teams, and delivered high quality solutions. I love turning imaginations into actual systems, creating and solving problems as both a job and hobby. I thrive in diving projects from concepts to delivery, continuously improving and sharing knowledge along the way.
Sina Jamoly
Senior Full Stack Developer
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Born and raised in the prairies of Manitoba, Kiana has always had a passion for making meaningful relationships with the people around her - working in HR is her perfect fit! Outside of the office, Kiana loves to spend her time reading, watching movies, cuddling with her pup, and getting too competitive in board games with friends.
Kiana Froese
People & Culture Specialist
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Sirius loves to play with all the dogs he sees, no matter their size. As Keela's Full-Nap Developer, he likes to spend his day behind the screen, looking out at the people on the street - or of course, napping. He cannot see a human without rolling over to show his belly, waiting for lots of petting.
Sirius Truyol Martinez
Full-Nap Developer
Missy’s favorite things to do are giving sassy looks, watching the neighborhood from the window, and keeping her Instagram followers up to date. She is a keen traveler and has already visited 3 countries, 9 cities, and 4 Canadian provinces and moved from Ukraine to Canada. In her spare time, Missy likes teaching her parents different tricks.
Missy Chloe Sparkle
Social Meowdia Manager
Makar is a very goal-oriented chewer and he likes to eat all inappropriate things. Despite being born in cold Nunavut he loves to spend time on the sofa in front of the fireplace with a warm blanket. Being a very intelligent puppy Makar is currently enrolled in K9 classes and learning how to be a very good boy.
Makar Sirko
Chewing Lead
As the Purrrfessional Services Specialist, Sake is in charge of cheering people up with his snuggles and purrs to make sure that everyone is always in a happy place. His favorite hobbies include knocking things off the table and taking naps during the day to prepare for his 3 am zoomies.
Sake Cheng
Purrrfessional Services Specialist

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