KeeLabs

Free, monthly educational webinars presented by nonprofit leaders, consultants and experts

Tags
  • Donor Communications
  • Donor Management
  • Fundraising
  • Nonprofit Management
  • Nonprofit Resources
  • Reporting and Analytics
  • December 7, 2021

    5 Steps to Using Data to Enhance Your Nonprofit Brand

    Nonprofit Management

    In this webinar, we’ll discuss how to assess your brand value, ways to collect and track brand-related data, how to use the data to improve your branding, and finally, how to set (and measure) brand goals.

  • Webinars

  • Best Practices with Keela: End of Year

    Nonprofit Management

    In this webinar, we’ll look at how you can use Keela to make your end of year fundraising, receipting, administration and communications a resounding success

  • Best Practices with Keela: Leveraging Wealth Screening with DonorSearch

    Nonprofit Management

    In this webinar, we’ll look at how you can use the DonorSearch tool in Keela to boost your end of year fundraising.

  • The Art of Fundraising: How Your Personality and Values Impact Your Fundraising Career

    Fundraising

    This workshop will explore the many facets of professional fundraising and how values alignment plays a key role in employee and talent retention. Whether you are hiring a fundraiser, are a fundraiser, or exploring a move to professional fundraising, this session is for you and promises to be a worthwhile conversation.

  • Best Practices with Keela: QuickBooks Integration

    Nonprofit Management

    In this webinar, we look at how Quickbooks Online and Keela go together like peas and carrots.

  • Beyond the Logo: Building Your Nonprofit’s Brand Identity

    Donor Communications Nonprofit Management

    In this half-hour session, we’ll explore how these elements can help your nonprofit to attract the right donors and inspire them to action. We’ll focus on how to manage your nonprofit’s design procedures to create a lasting impact.

  • Nonprofit’s Guide to Fundraising Audits

    Nonprofit Management

    In this webinar, nonprofit professionals will learn tips on how to raise more money by evaluating their current fundraising performance and using the data they’ve gathered to meet their organization’s goals.

     

  • Best Practises with Keela: Donor Centered Fundraising

    Nonprofit Management

    In this webinar, we’ll look at how to create long-lasting connections and meaningful relationships with an effective Donor Stewardship plan.

  • Best Practices with Keela: Fundraising Campaigns

    Nonprofit Management

    In this webinar, we’ll look at how you can use Keela to make your Fundraising Campaigns an effortless success.

  • Best Practices with Keela: Using Keela Forms

    Nonprofit Management

    In this webinar, we’ll look at how you can use Keela Forms to make things faster, simpler and even cheaper than your current processes.

  • Engaging Influential Allies

    Fundraising Nonprofit Resources

    During this webinar, Jesse Lane and Melissa Rhodes Carter will share how to approach and partner with influential allies (aka “influencers”) online as well as offline for one of the fastest and most cost-effective strategies to growing your audience.

  • 3 Easy Ways to Increase Your Online Donations (CFRE-Certified)

    Fundraising Nonprofit Resources

    In this session, David Pisarek will guide you through the steps you need to improve your nonprofit’s website’s performance and online fundraising efforts. He will also share critical takeaways from Wow Digital’s audit of over 300 nonprofit, charity and foundation websites.

  • Five Easy Steps for Successful Board Fundraising (CFRE-Certified)

    Fundraising Nonprofit Resources

    This session provides five simple steps to engage your board in inspired and authentic fundraising. You’ll learn how they can increase donor retention and how to turn their fundraising fears into solicitation strengths. You’ll learn how each board member can thank, engage, research, cultivate, and ask donors in the way that’s best for them.

    By the end of the webinar, you’ll understand the five steps to a successful Board Fundraising

  • Automation: New Add-On Walkthrough

    Nonprofit Management

    In this webinar, we’ll take a look at how Keela’s new add-on tool can help you to automate your workflows and save oodles of time spent emailing Contacts!

  • Facebook Fundraising 101

    Donor Communications Nonprofit Management Nonprofit Resources

    This webinar is for you if you work for a nonprofit and you want to assess The Facebook fundraising tool and decide if it’s going to be right for you. Or if you have wanted to set up one of these fundraisers for a while, but you were getting stuck. Or maybe you know you want to use the tool but you have questions or fears that you needed reassurance on before you take the leap.

    By the end of the webinar, you’ll understand the three steps to a successful Facebook Fundraiser.

  • Resisting Work: Laziness Does Not Exist

    Nonprofit Management Nonprofit Resources

    Working in a nonprofit can sometimes feel like running on a hedonic treadmill. It’s important that our work structure and culture acknowledge our shared humanity and encourage us to lead a healthy, mindful lifestyle.

    This session will teach you how to reclaim your time and improve your well-being in the workplace as a nonprofit professional.

  • Best Practices with Keela: Measuring Success with Keela KPIs

    Nonprofit Management

    In this webinar, we’ll look at the inbuilt and automatically calculated KPIs that are available in Keela and how you can use them to make informed decisions and grow your nonprofit.

  • KPIs for Nonprofits – A Crash Course

    Donor Management Reporting and Analytics

    This session will teach you how to define, determine, and track your KPIs. You’ll be provided with a host of KPI examples, best practices, and guidance on how to determine which KPIs are right for your organization, as well as learn how to make sense of the data you already have and leverage it to make informed decisions and grow your nonprofit.

  • How to Drive Donor Engagement with Social Media

    Donor Communications Donor Management

    For nonprofits to effectively raise money and build a community on social media requires thoughtful, strategic, and consistent effort and a boatload of creativity. In this session, social media and digital fundraising expert Julia Campbell will walk you through the secrets to successful donor relations with social media.

  • The 4-Step Plan to Acquiring More Donors and Improving Your Fundraising Results

    Donor Communications Fundraising

    Jesse, and his team, have developed a solid framework that helps nonprofits boost their brand awareness and get more donations through digital marketing and fundraising strategies. In this webinar, he’ll discuss his team’s approach to donor acquisition and fundraising in 2021.

  • Streamline Your Communication Strategy – CFRE Certified

    Donor Communications

    In this session, Sarah Olivieri, MPS is going to show you what a leveraged communications strategy looks like and how to write up a strategy that actually produces better plans. Then, a nonprofit guest will share their experience using this kind of leveraged strategy and show you what their plan looks like.

  • A Guide to Integrated Marketing for Fundraisers – CFRE Certified

    Donor Communications Fundraising

    Led by Ben Johnson, this webinar teaches nonprofit professionals how to leverage traditional and digital marketing channels to raise more funds and steward donor relationships. Most importantly, you’ll leave the webinar with a clear path forward to improve your donor acquisition efforts and increase your fundraising revenue.

  • Communication Style Workshop: How to Improve Your Nonprofit’s Internal Communication

    Nonprofit Management

    In this webinar, you’ll learn about the four different communication styles, including their strengths and blind spots. You’ll get to know your preferred style and learn tips to help you reduce friction or misunderstanding in your conversations. This will improve the way you communicate and work with your colleagues, board of directors, and even family and friends.

  • All About Logos

    Donor Communications Nonprofit Management

    Logos play a central role in your visual identity. They serve as the hook to help your audience recognize and remember you. But they don’t always create the impact they should. Join us and learn what makes a good logo, what opportunities exist for using it, as well as how to get your logos to work for you!

  • Fundraising Strategy for Small Nonprofits – CFRE Certified

    Fundraising

    You keep hearing that you need a fundraising strategy, but what does that even mean? In this webinar, you’ll learn how to find the right fundraising strategy that will work for your organization, as wells tips on how to align that fundraising strategy with your organization’s goals.

  • All the World’s a (Virtual) Stage

    Donor Communications Fundraising

    In this webinar, you’ll learn proven performance techniques and advice that will help you to project confidence when you are nervous; relax in high-pressure situations, and make the very best possible impression in your career. This is a supportive, fun space to hone the “art” of your communications skills in the current virtual realm.

  • How to Fall in Love with your Database

    Donor Management Fundraising

    Your database is always there looking for love and attention. Are you ignoring your data or showering it with love? This session will energize you to turn 2021 into the year that you maximize the potential of your donor database, share inspiring stories, retain more donors with a solid stewardship plan and survey your donors to speak directly to their hearts.

  • Creating a Top-Notch Communications Plan for Your P2P Fundraising Campaigns

    Donor Communications Fundraising

    When it comes to creating a successful peer-to-peer fundraising campaign or event, one of the first steps is to create a communications plan. You’ll learn key areas to consider when constructing your plan and walk away with ideas to help ensure your peer-to-peer fundraising campaigns and events run more smoothly and deliver better overall results.

  • Workplace Mindfulness, Wellness, and Productivity: Yes, There’s an App for That!

    Nonprofit Management

    Led by Meico Whitlock, he highlights the latest apps that can help you to create and sustain greater well-being in your life and work. No matter your position at your organization, this fun session will highlight the latest apps that can help you be more mindful and create and sustain greater well-being in your life and work.

  • Design Thinking for Fundraisers

    Donor Communications Fundraising

    Design thinking has been a game-changer in startups and agencies for over a decade. Fundraisers can—and should—apply the same process to their fundraising programs. This session provides an overview of design thinking with approaches that set you up for success, what to avoid, and how to spot opportunities

     

  • Best Practices with Keela: Managing Volunteers

    Nonprofit Management

    Volunteers are one of the most important part of some organizations, but they can often be overlooked when it comes to reporting time. In this webinar, we’ll take a look at some best practices that you can use to ensure that your Volunteer’s activities are tracked, their impact is measured, and their success is shared!

  • How to Develop Your Nonprofit’s Impact Measurement Strategy – CFRE Certified

    Donor Management Nonprofit Management

    In this webinar, Maggie Dubyk will discuss how your organization can develop a theory of change in order to help your organization define your intended impact, outcomes, and outputs.

    Maggie Dubyk has spent over six years immersed in the NPO sector working with both local and international NPOs. Her curiosity and dedication to the sector has encouraged her to dig deep in understanding the gaps in the NPO that act as barriers to efficiency and generating impact.

  • Email Subject Lines: 5 Mental Levers That Anyone Can Use to Get More Opens and Donations – CFRE Certified

    Donor Communications

    In this fast-paced session packed with case studies and real-world subject line experimentation, you’ll learn 5 proven mental levers that you can easily implement in your subject lines to increase opens and donations.

     

  • How to Make Your Nonprofit Website Convert Better and Work Smarter

    Donor Communications Fundraising

    As more donors give online, your nonprofit website should be capable of telling your nonprofit story clearly and converting prospects to donors. This webinar will explore how you can improve your conversion rates for donations and volunteers by optimizing your nonprofit’s landing pages and website.

  • Best Kept Secrets to Getting (And Using) Facebook Fundraiser Data

    Fundraising Reporting and Analytics

    Since the 2015 debut of Facebook charitable giving tools, people have raised $1 billion+ on Facebook for causes they care about. With the rise of Facebook Fundraisers, several important questions persist, how can we effectively engage these supporters during and after their campaign?

  • How to Not Waste Time on Social Media as a Nonprofit – CFRE Certified

    Donor Communications Donor Management

    Social Media is great, but it’s also not. It can be really rewarding for nonprofits, but can also become a black hole, sucking up your time and energy. In this webinar, we will talk through the best ways to think about, plan for, and interact on social media platforms to maximize your time and efforts.

  • Online Fundraising Strategies for Nonprofits

    Fundraising

    Online giving continues to grow faster than giving overall, fueled by more people coming online and a large increase in mobile usage (among other things), but how can you make the most of your online fundraising?

  • Brand Slam: How to Get a Slam Dunk with Your Brand

    Donor Communications Nonprofit Management

    In “Brand Slam”, we will talk about the keys of good branding in 2020, rebranding and some tips on how to turn your marketing team into a content machine. Utilizing the power of FOMO, technology and the latest in social influence and engagement you can build a loyal tribe of followers.

  • Best Practices with Keela: Email Marketing 101: Newsletters

    Nonprofit Management

    Join us as we dive into the wonderful world of email marketing for nonprofits—starting with the Newsletter!

  • Apps, Tools, and Tactics to Be a Nonprofit Olympian!

    Donor Management Nonprofit Management

    Do you want your work to be faster, higher, and stronger? We will share our favourite resources that are accessible and affordable for organizations of all sizes that will help you go faster and more efficiently, raise higher revenues, and build stronger relationships!

  • Great Donor Communications: Now and Forever!

    Donor Communications

    This interactive lunch and learn is a 45 minute Q&A session with nonprofit experts, Sarah Durham and Farra Trompeter of Big Duck who are discussing the importance of Donor Communications both in the short term and long term during our current climate.

  • When Volunteers Don’t (and Can’t) Show Up In Person – How to Fill the Gaps

    Nonprofit Management

    Volunteers are one of our most strategic assets. Join this webinar and learn how to recruit and engage volunteers effectively online so they can take virtual action at scale in times of crisis, and stay engaged over the long term, regardless of whether it’s in person or virtually.

  • Getting Started With Data Science and Machine Learning

    Nonprofit Management Reporting and Analytics

    In this introductory workshop we will share with you the basics on what data science and machine learning are and how you can use them in the nonprofit space. After an overview, we will talk about data collection, do a bit of data cleaning and then reporting. Afterwards, we’ll talk about some of the algorithms used in predictive analytics.

  • AI For the Little Guy: The 4 Stages of Data Literacy with Keela

    Nonprofit Management Reporting and Analytics

    AI is no longer a complicated tool built exclusively for large tech companies. Keela has built intelligent tools specifically for nonprofits in order to help make better decisions by being able to predict a donor’s next move. Join us on this interactive demo to see how our tools will help small and medium nonprofits by significantly improving fundraising efforts.

  • Searching for Wild Data in your Donor Database: How AI is the Best Safari Guide

    Donor Management Reporting and Analytics

    89% of nonprofit professionals believe AI can make their organization more efficient yet almost 80% of nonprofits do not have access to this technology. How do we bring big technologies to smaller organizations? More importantly, how do we train these organizations to use AI systems in a way that is constantly providing value?   Watch the webinar and find out.

  • Fostering a Culture of Innovation

    Donor Management Nonprofit Management

    Many nonprofits think of innovation as a luxury they can’t afford. Staff time and budgets are limited, and improving the way they use technology seems out of reach. Join this webinar and learn how to embrace a culture of innovation on a budget at your nonprofit organization.

  • Secrets of Successful Virtual Conferences – CFRE Accredited

    Donor Communications Fundraising

    Is your conference up in the air? Or are you going totally virtual, like AFP ICON had to? You’re not alone. Join nonprofit expert, Mazarine Treyz as she lets you in on the secret behind hosting a successful virtual conference. This webinar will teach you how to set up, promote, and pull everything off without a hitch

  • Thanks A Million: Boost Donor Loyalty & Revenue with Simple Stewardship Strategies

    Donor Management Fundraising

    You can improve your donor relationships with simple tools and strategies that focus on meaningful communication with your donors. This session looks at the very best in fundraiser thankfulness through the lens of community-based donors and the tools we use to connect with them.

  • Social Media Marketing 101 for Nonprofits – CFRE Certified

    Donor Communications Donor Management

    This is a collaborative session focused on the who, what and why of social media marketing for nonprofits. We will talk about who you are targeting, what you are sharing, and why it’s relevant to the audience (and channel). You’ll leave with worksheets to create your own social media strategy.

  • Planned Giving: Blow Up The Black Box – CFRE Certified

    Fundraising

    You don’t need a law degree to start and grow a successful Planned Giving program that maximizes your donor lifetime value and keeps your nonprofit sustainable. Tony is a lawyer but he doesn’t talk like one. In plain language, he’ll explain how to set up a planned giving program at your organization.

  • Best Practices with Keela: Online Donations 101

    Fundraising Nonprofit Management

    Join nonprofit expert, Deepak Sekhri as he shows you how you can unlock the power of Keela to maximize your online donations. Learn best practices for donation forms, gain insight into how current nonprofits using Keela have increased donations up to 35%, as well as receive a framework to apply it to your page.

  • Focus Matters: How to Build a Nonprofit Landing Page that Drives Action

    Donor Communications Fundraising

    Learn from unbounce’s Luke Bailey on what elements you need on your nonprofit homepage, donation page, or landing page to make your campaign successful. Get copywriting and design tips to convert more of your visitors into donors and volunteers.

  • How Nonprofits Can Stretch Their Marketing Budget

    Donor Communications Nonprofit Management

    This webinar will walk through the basics of nonprofit marketing, including storytelling, strategy, structure and execution. In each area, we will explore ways nonprofits can streamline their approach and stretch their budgets to do more marketing with fewer dollars.

  • How Integrating Storytelling into Your Organization Drives Happiness (and Revenue Too)

    Donor Communications

    In this short session, we’ll dig into how the storytelling approach is not only great for describing your impact – it’s also an incredible way to bring your entire team together with positivity that can vibrate through every fibre of your organization.

  • Impact Cascades – The Adaptive Approach to Evaluation

    Nonprofit Management Reporting and Analytics

    Don’t let impact measurement deplete you. Let it empower you and your organization. In this webinar, you’ll learn how to complete a simple 1-page cascade diagram, organize impact into a series of outcomes and associated metrics and collect data throughout the duration of a program so you can adapt and improve.

  • From Data to Action: Visualizing Data for Fundraising – CFRE Certified

    Fundraising Reporting and Analytics

    By showing data in engaging visual formats, we can conquer common nonprofit challenges. You will leave this webinar with a clear understanding of how you can use data visualization to address key problems you face raising funds. You’ll learn the different types of data visualizations (data viz) you should be using for fundraising and how to turn a good viz into a great one.

  • Donors, Data, and Doing What’s “Right”

    Donor Management Reporting and Analytics

    In this session, T. Clay Buck, CFRE will explore the new realities in data management, how ethics plays a role in how we manage data and how best to ensure you’re managing donors most trusted asset appropriately. And answer the question of how Lego Bricks fit in with a discussion on data management and ethics!

  • Best Practices with Keela: Data-Driven Fundraising

    Fundraising

    Fundraising is the lifeblood of your organization. It keeps the lights on and the goodwill flowing. But how do you create an effective fundraising campaign that will work time and time again? It all starts with data. But don’t worry, in this webinar, you don’t need to be a numbers wiz.

     

  • How to Automate CRA Compliant Tax Receipts for Your Charity

    Donor Management Nonprofit Management

    Let’s face it – tax receipting is a time-suck. For many nonprofits, this isn’t apparent until it’s too late. You just wrapped up a successful year-end appeal (woot!), and now you’re buried in piles and piles of donations to log and receipts to issue out. Sound familiar? Join this webinar and learn how to automate CRA-compliant tax receipts.

  • How to Automate IRS Compliant Tax Receipts for Your Charity

    Donor Management Nonprofit Management

    Let’s face it – tax receipting is a time-suck. For many nonprofits, this isn’t apparent until it’s too late. You just wrapped up a successful year-end appeal (woot!), and now you’re buried in piles and piles of donations to log and receipts to issue out. Sound familiar? Join this webinar and learn how to automate IRS-compliant tax receipts.

  • Creating a Nonprofit Brand Guide

    Donor Communications Donor Management

    A brand guide provides a roadmap for your visuals and messaging—does yours accurately express your organization’s mission and story? This session will guide you through the steps of creating a comprehensive and user-friendly brand guide that will help both your in-house team and outside partners express your brand accurately and consistently.

  • Best Practices with Keela: Donor Segmentation and Filtering

    Donor Management

    Join Keela expert, Peter Craigen, as he dives deep into your Keela database and shows you best practices in data collection and management, as well as how it can be used to influence your communication and fundraising strategies.

  • How Nonprofits can Make the Most of Giving Tuesday

    Fundraising

    This webinar will discuss the basics your nonprofit will need to successfully raise funds this year. We will talk about the marketing channels, tools, and strategies that will make Giving Tuesday one of the largest fundraising days of the year!

  • How to Build Donor Relationships Using Keela

    Donor Management

    In this session, we will cover the basics of managing donor relationships in Keela’s platform so you can keep every touchpoint relevant and personalized without spending hours out of your week. We will cover how to build good habits of relationship management and put them into concrete plans using Keela’s CRM.

  • 5 Research-Backed Ways to Optimize Your Fundraising

    Fundraising

    Using academic research, economic theories, and experiments with real nonprofits, Brady Josephson will share 5 strategies proven to grow your fundraising. Whether you’re new to fundraising and marketing or have been doing it for 20 years, you’ll come away with a few new insights and ideas to implement and try for yourself.

  • Attract Volunteers and Donations with a Strong Visual Brand

    Donor Communications Nonprofit Management

    This interactive session discusses the power of visual branding for nonprofits when it’s time to refresh a visual brand, how to build loyalty and engagement through the visual brand design process, and simple ways to personalize stock template websites and emails. Learn to create a strong visual brand that will win more volunteers and improve donations.

  • Turning Traffic into Relationships

    Donor Management

    Your website needs to be more than a brochure with a donate button. We will cover the five major sources of traffic to a site including search, social and ad grant traffic. Then we’ll share simple email capture tactics that will begin the donor relationship.

     

  • Designing for Accessibility: How to Make Your Comms Accessible and Inclusive

    Donor Communications

    Being an inclusive organization means proactively creating accessible comms, not just making adjustments reactively. Many of the comms materials you share currently are unsuitable for people who live with autism, color blindness, dyslexia, visual impairments, and neurodiversity. Learn how to design with EVERYONE in mind. 

     

  • The Art of Storytelling in the Digital Age

    Donor Communications

    Digital technologies have fundamentally changed the way people discover, engage, and share information about the causes they care about. In this session, Julia Campbell will walk you through the modern-day secrets to nonprofit storytelling in the digital age, based on her bestselling book for nonprofits.

  • Respect Your Donors with Gender-Inclusive Data

    Donor Communications Donor Management

    Using gender pronouns and salutations can make or break an interaction with any donor, but especially trans and nonbinary donors. Don’t narrow your prospects by assuming donors feel most respected by traditional gendered titles. Improve your relationships and grow your base by embracing gender-inclusive data practices.

  • Engaging and Converting Donors in the Mobile Age

    Donor Communications Donor Management

    in 2019-2020, Nonprofits saw a 17% growth in mobile donations and a 21% in mobile revenue. This session will discuss the most important things to know about mobile behavior, and what nonprofits need to do in order to endure the shift towards mobile, and to maximize engagement on the devices and platforms our donors prefer.

  • Major Gifts Operations: Planning for Success

    Fundraising

    In 2019 US nonprofits raised nearly $450 billion, but turns out 76% of donations come from just 3% of donors. Major gift relationships take time, which is why we often lose focus on them. In this session, prospect development expert Ryan Woroniecki will explain the processes you can use to put a major gifts program in place.

  • Building Donor Diversity: Professional Growth that Leads to Broader Communities

    Nonprofit Management

    Join Yolanda F. Johnson, as she delivers tools and strategies for personal assessment, donor diversification and for opening the doors in our work as fundraisers, to help donors see through a DEI lens and by doing so, create a more just and equitable sector and society.

  • Build A Strong Relationship with Your Virtual Event P2P Fundraisers

    Donor Communications Fundraising

    Maureen will share practical examples of ways to engage your P2P fundraisers, draw them more deeply into your organization, and help them raise more money. And these are all things you can start doing tomorrow. Whether you’re a virtual P2P event pro or this is your first rodeo, you’ll come away with fresh ideas and inspiration.

  • Online Fundraising Strategies 2020

    Donor Management Fundraising

    How can you make the most of your online fundraising? Brady Josephson shares case studies, experiments, academic studies, and the latest research to help you optimize your online fundraising strategy and create a great online giving experience for your donors.

  • Canada’s Changing Donor Landscape

    Donor Management Fundraising

    Imagine Canada, Ethnicity Matters and a collective of partners have teamed up on a new study examining the giving habits and attitudes of newcomers to Canada and second-generation Canadians. Listen to highlights from the recently released report, and learn how Canadian fundraisers can develop strategies to engage these growing population groups.

  • How to Get Your Board to Fundraise – CFRE Certified

    Fundraising Nonprofit Management

    Join fundraising master trainer, Chad Barger, CFRE, for a workshop focused on equipping and motivating your board members to be great fundraisers. You’ll learn how to help them get over their fear of fundraising and develop the fundraising habit. The session includes tools and samples that you can use to start building a fundraising culture within your board.

  • Engagement isn’t Enough: The 5 Shifts that Skyrocket Participation

    Donor Management

    In this webinar, you’ll learn the 5 strategic shifts that are critical for running a thriving organization. We’ll highlight key strategies and best practices for increasing donor participation and how to turn fans into active supporters.