Canada’s Changing Donor Landscape

Werbinar present by Bruce MacDonald and Bobby Sahni

Canada’s Changing Donor Landscape


Canada’s Changing Donor Landscape

In the wake of COVID-19, charities, foundations and nonprofit organizations have been re-analyzing their existing and potential donor bases, developing plans to cultivate new and existing supporters with innovative methods of engagement.

What many are missing, however, is that Canadian society is changing dramatically – are your insights and fundraising strategy keeping up?

Imagine Canada, Ethnicity Matters and a collective of partners have teamed up on a new study examining the giving habits and attitudes of newcomers to Canada and second-generation Canadians.

Join us to hear highlights and implications from the recently released report, and learn how Canadian fundraisers can develop strategies to engage these growing population groups.


Download your free copy of the Multicultural and Newcomer Charitable Giving Study

This webinar is presented in joint by:

Bruce MacDonald, President & CEO, Imagine Canada

Bobby Sahni, Partner & Co-founder, Ethnicity Matters

Learn actionable strategies to improve the work you do