Major Gifts Operations: Planning for Success
Ryan Woroniecki, Vice President of Strategic Partnership at DonorSearch.
In 2019 US nonprofits raised nearly $450 billion. Roughly 70% of that came from individual giving. Small gifts add up but it turns out 76% of donations come from 3% of donors. Major gift relationships take time, which is why we often lose focus on them. Some organizations don’t have a major gifts program, others have a few champions, and few nonprofits have successful major gifts programs. These successful organizations have major gifts goals, plans and processes in place.
In this session, prospect development expert Ryan Woroniecki will explain the processes you can use to put a major gifts program in place.