Donor Segmentation Template

  • Segmenting donors and creating personalized communications is key to improving donor retention rates.
  • Donors expect nonprofits to understand their interactions with your organization, overall giving amounts, and recent engagement.
  • Download this Donor Segmentation Template to group your donors strategically and engage them in deeper ways.

Download the Template

What’s Inside

After downloading, you will have access to:

  • A fulsome template to help you define segmentation criteria and assign scores to each donor segment.
  • A guide on how to group donors based on their donation recency, frequency, and their average donation amount.
  • A supportive tool to help you determine which segments to prioritize in your fundraising and communications process.

Download our Donor Segmentation Template to get started with raising more for your cause.

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