Subtract last period's donation total from the current period's, divide by the previous period's amount, and multiply by 100 to get the percentage change.
It helps nonprofits understand fundraising trends, evaluate campaign effectiveness, and set realistic future goals.
Yes, Keela’s reporting tools automatically track donation trends and calculate growth rates, saving time and providing actionable insights.
You can analyze donation growth rates monthly, quarterly, or annually, depending on your organization’s reporting needs.
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