Grow Your Mission – Intelligently
Fundraising Intelligence is woven into the very DNA of Keela. Across every feature, the data you capture today generates actionable insights that can further your mission tomorrow.

Use Fundraising Intelligence to predict your donor’s next move
By knowing who to ask, how much to ask them, and how they prefer to be contacted, you can confidently ask for larger, more frequent donations from your donors.
Connect
Streamline outreach by knowing how and when your donors like to be contacted.
Predict
Fundraise smarter by knowing the ideal amount to ask for from each donor.
Recommend
Personalize the experience by recommending the best campaign for each donor.
Action
Tie it all together with automatic campaigns that save you time and help raise more.
Using Keela’s fundraising tools, nonprofits see a 46% average increase in donation revenue after their first year.
Connect with Confidence
Contact insights are stored in every donor profile. Use them to understand how engaged each contact is with your mission and when they’ll be ready to make their next gift.
Take the Guesswork out of Giving
Keela’s Smart Ask lets you maximize gift size by telling you how much you should ask your donors for. Use it as a contact insight for a one-off outreach or embedded as a form for larger campaigns.
Customize the Journey
Never wonder what the next step is again. Recommendations help you figure out what campaign or initiative your contact is interested in so you are constantly stewarding them to their next ask.
Automate the Process
You can automatically send tailored donation requests to each contact using Smart Ask forms in your next email marketing campaign. Just drag, drop, and send. No manual calculations required.
Intelligent tools that give you the power to do more
Donor Score
Automatically rank donors according to giving behavior and categorize them.
Smart Ask
Automatically tells you the ideal amount to ask for from each donor.
Smart Ask Forms
Embed Smart Ask Forms in emails to ensure you ask for the right amount.
Campaign Recommendations
Automatically predict which donors are likely to give to your next campaign.
Donor Readiness
Know how likely your donor is to donate within the next two weeks.
Time Of Year
Know exactly when a donor is more likely to give
Best Way to Reach Out
Ensure you are always using a contact’s preferred method of communication.
Smart Widgets
Combining AI with contact data so you can review and take action on recommended lists of contacts at the right moment.
Engagement State
Identifies what stage your contacts are in and whether or not they need a little more love.
Let Keela be your Copilot
“Having Keela as a part of our digital toolkit has been one of the best decisions our organization has made. Simply put,
Keela has saved us countless hours and ultimately given us insights into donors that we never thought possible. The recommendations that Keela’s AI gives us for when to engage our donors is so helpful and really making a positive impact on our donor relations.”
