Elevate Donor Communications with Keela’s Email Marketing for Nonprofits.
Connect the right message with the right donor at the right time with Keela’s suite of purpose-built direct and email communication tools.
Keela’s Nonprofit Communications at a Glance
Fundraising Emails Sent from Keela Customers
Average Open Rate(vs. 14% Industry Average for Fundraising Emails)
Increase in new donors after a year of Keela
Watch our video to learn more about Keela as a CRM
Keela has fundamentally changed how I manage my organization’s donors and how I communicate with our community.
Kat Williams
WAHC
Meaningful Connection Through Honest Communication
Share your story, send targeted appeals, and say thank you a million times over.
Templates, automations, smart codes, and more help turn donor communication into donor connection.
Deepen Donor Relationships
Automatically keep track of interactions, conversations, and fundraising activities in one centralized database.
Send Targeted Communication
Use intelligent contact insights to send emails at the right time to the right donors through their preferred channel.
Automate Workflows
Easily steward your donors when you enroll them in automated email workflows for any occasion.
Track Success
Powerful analytics and reporting tools show you how much your campaign raised and where you need to tweak.
Build Beautifully Branded Emails
With a library of ready-made, customizable templates, and our drag-and-drop builder, you can send branded emails in minutes. All Keela emails are optimized for mobile, so no matter what platform your donors or peer-to-peer fundraisers use, they’ll get beautifully designed emails right to their inbox.
Easily Embed Forms
Drop a Smart Ask Form into your next fundraising appeal and automatically ask each donor on your mailing list for the right amount. You can also embed donation, revenue, membership, or subscription forms to ensure you’re sending your donors campaigns that matter.
Know Your Audience
Whether it’s an email, direct mail, or a phone call, Keela syncs contact data directly with your marketing efforts. Easily create segmented lists based on a contact’s propensity to give, communications preferences, geography, and more. Smart Codes pull information like name, job title, and organization into your communications and add an extra touch of personalization.
Ready to learn more?
Send Direct Appeals
Let your contacts decide how they want to be reached. Respect classic preferences and use the Direct Mail tool to send appeals, thank you letters, and annual reports right to your donor’s door.
Share Your Impact
Encourage recurring giving by demonstrating the impact a donation has made. Use the Donation Summary content block in direct and email campaigns to wow your contacts with their own generosity.
See how She Jumps added over 8,000 supporters to their mailing list using Keela
“Keela’s emails saw an average open rate of 44.5%, which is about 20% higher than our normal average open rate.”
– Angela Crampton, Marketing and Partnerships Manager
Let your story do the fundraising
Email Builder
A drag-and-drop builder makes it easy to create and save your own beautifully branded emails and templates.
Templates
Get inspired with our library of pre-built templates. They’re completely customizable so you can start communicating in minutes.
High Deliverability Rates
Emails from Keela always land in-box. Send emails from your domain and see higher deliverability rates with our Sendgrid integration.
Anti-Spam Compliance
Automatically updates anti-spam requirements, including a history of where, when, and how your contacts subscribed or unsubscribed.
Smart Ask Forms
Embed Smart Ask forms right in your email so you can directly ask donors for the perfect amount.
Automated Drip Campaigns
Automate outreach, welcome series, and stewardship with drip campaigns and workflows.
Best Way to Reach Out
Ensure you are always using a contact’s preferred method of communication.
Donation Summaries
Send customized donation summaries to thank donors for their contributions and show their impact for your organization.
Tags and Segments
Create smart lists with tags and segments so you can tailor your message to a particular audience.