Send the right message to the right donor, every time
Improve your donor communications using Keela’s powerful, intuitive email marketing platform
Simple, beautiful, effective emails can be created in minutes.
Our drag-and-drop editor lets you send beautiful emails and newsletters to keep your supporters engaged. You can track the performance of every email to get the most out of your campaigns.
Keela’s email marketing at a glance
1M+
Fundraising Emails Sent from Keela Customers
49%
Average Open Rate(vs. 14% Industry Average for Fundraising Emails)
65%
Increase in new donors after a year of Keela
Watch our video to learn more about Keela
Send personalized emails
Keela knows donor communication is what takes most of your time, that’s why we have integrated email marketing with our CRM to make communicating with donors personalized, impactful, and simple.
CREATE ENGAGING EMAILS
Send beautiful, effective emails
With a library of pre-built templates and our drag-and-drop builder, you can control all aspects of the look and feel of your emails. Increase open rates and drive-up conversions through engaging content and reader-friendly designs that can be created in minutes. All our emails are optimized for mobile, so no matter what platform your donors use, they’ll get beautifully designed emails right to their inbox.
Already an email building wiz? You can create and save your own branded templates to use at any time.
Customers see an immediate improvement on deliverability rates when switching over to Keela due to our Sendgrid Integration.
BUILD LISTS
Grow your email lists and cater your message to each audience
Capture information and organize contacts into segmented lists, ready for your emails. Keela makes it easy to acquire new contacts and grow those lists.
SEND TARGETED COMMUNICATION
Craft messages that resonate
The more information you have on your donors, the better you can cater to their preferences. By integrating with your donor database, Keela uses a mixture of custom tags and Intelligent contact insights to identify ideal donors for your next email campaigns.
Targeted messaging allows you to send content chosen based on your contact’s insights to make sure you’re sending the right message to the right donor, every time.
DEEPEN DONOR RELATIONSHIPS
Use personalization and automation to build long-term partnerships
Personalized emails can generate donation amounts up to 6x times higher than generalized ones. It normally takes hours to do this manually, but Keela does it for you. Automatically add donor names, titles, organizations and other custom fields to send personalized messages accurately and quickly.
Besides thank you letters and donation receipts, you can automate personalized emails for newsletters, organization updates, donation asks, and other touchpoints in the donor journey.
Asking supporters to take the next step has never been easier.
TRACK SUCCESS
Set measurable goals and track results
Go from good to great. Easily set goals for your email campaigns and watch your fundraising dollars climb. Keela has powerful built-in analytics and reporting tools that make it easy to monitor important metrics such as open rates, click-through rates, and unsubscribe rates giving you the ability to adjust your messaging in order to maximize your campaign.
Testing, optimizing, testing optimizing. Keela gives you the data you need to do it right.
We’ve received nothing but glowing reviews on our new emails. Everyone loves them!
Be top of inbox, top of mind with Keela
Email Builder
A drag-and-drop builder that makes it easy to build beautiful emails
Templates
Ready-to-use templates for the most common nonprofit communications and emails
CRM for Nonprofits
Subscription Forms
Anti-Spam Compliance
Automatically includes all up-to-date anti-spam requirements, including a history of where, when, and how your contacts subscribed or unsubscribed
Smart Ask Forms
Embed Smart Ask Forms in emails to ensure you ask for the right amount, every time
Create A/B Tests
Send email variations and track which campaign performs best based on Open Rates and Engagement
Open Rates
Understand when email subject lines are not working with open rate metrics
Track Unsubscribes
Adjust your messaging if you find that unsubscribe rates are high for a certain list
Campaign Segmentation
Organize fundraising targets by campaign and keep your fundraising organized
Automated Reminders
Manage deadlines with automatic reminders and notifications
Tags and Segments
Create tags and Smart Lists to target your message to the right audience